Money, Love & Nurturing

 

Question… Can you buy a feeling? I mean… really buy it and own it… completely?

A lot of modern advertising and marketing is based on the assumption that you can… or at least… want people to believe that they can.

As an advertising exec from New York in the 1950s once said… “If I sell a man an idea, he will remember me for a week… but if I sell a man a feeling, he will remember me for life.”

And as modern psychologists have found… it’s not ideas which get someone up and taking action… it’s feeling…

In life, it’s those positive feelings… the ones which make us feel good… or at least feel better… that’s what we are really all searching for.

So to motivate people into taking action… and buying our stuff… we need to find a way to wrap up our ideas with appropriate feelings… the feelings that they want and desire…

That’s why successful advertisers are always pushing the feeling button when they try and get us to buy their stuff…

A feeling we want to acquire… or a feeling we want to avoid…

And the promise is that their product… buying their product… will help us to acquire that most wanted feeling…

But is that totally 100% correct… does buying something always deliver the feeling we desire?

Can we really buy our way to happiness and success?

As the Beatles once sung… Money can’t buy you love… and they had accumulated quite a pile of money by that point, with more to come… so must have known what they were singing about…

See… as Jesus once said about money… Give to Caesar what is Caeser, give to God what is Gods

Which I believe was his way of saying… don’t confuse money with spirituality… or with anything beyond the physical… like feelings.

Because Money can’t buy you love…

The problem is… we Humans can get confused when it comes to money… and entangle money with our feeling desires… which can often work… sometimes… but more often… doesn’t… with many unforeseen consequences.

So to be happy… and prosperous… we really need to gain clarity in this most important area.

You see the money = feeling equation is meant to work as follows…

More coming soon.

(c) Brian Parsons, May 2018

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